Creative Studio Mimi: UGC, creative direction, photography and Editorial Campaign Film for beauty and lifestyle brands, Amsterdam

Behind Every Brand Moment

UGC, film and creative direction for beauty and lifestyle brands. Amsterdam.

Let’s create
Trusted by
CliniqueOlaplexErborianRedkenWellaKIKO MilanoMoroccanoilPhilipsBraunMagnumColgateSanexBol.comThe ForkFlaconiWPP MediaZeemanDr.OrganicLoungeCostesRoquebrunPoopyBaoMaoClay & GlowNescafeSyossTaftH. AzeemBegoldenSKINDUFF& many more CliniqueOlaplexErborianRedkenWellaKIKO MilanoMoroccanoilPhilipsBraunMagnumColgateSanexBol.comThe ForkFlaconiWPP MediaZeemanDr.OrganicLoungeCostesRoquebrunPoopyBaoMaoClay & GlowNescafeSyossTaftH. AzeemBegoldenSKINDUFF& many more

The polish of a campaign,
the intimacy of an artist.

Some brands need fun and relatable. Others need cinematic and high-end.

Creative Studio Mimi is a one-woman content studio based in Amsterdam, working with beauty and lifestyle brands on UGC, creative direction and high-end film.

Rooted in beauty, emotion and storytelling, every piece is crafted to feel elegant, intentional and truly unforgettable.

You tell me the feeling, the vision, the story. I create the content that brings it to life, content that feels less like an ad and more like a campaign.

Every brand has a different tone, aesthetic and rhythm. My work is to find it, and let it move.

+The Craft
01.02.03.04.
UGC & Social
Creative Direction
Cinematic Editorial Campaign
Photography
Short-form video, hooks and organic-feel ads
Talking-head, voiceover and lifestyle formats
Platform-native for TikTok, Reels and Shorts
Creative testing variations for performance
You getReady-to-post verticals, hook and CTA variations, usage rights to fitSeen withClinique · Colgate · Philips
Concepts, scripting and moodboards
Shot lists tuned to each brand’s tone
Campaign narrative and art direction
Testing variations built for performance
You getConcept, scripts, moodboard and shot list, ready to shootSeen withOlaplex · Syoss
High-end product film in motion
Skincare, haircare and sensorial detail
Editing, retouching and colour
Sound design and final delivery
You getA campaign-grade hero film plus social cutdownsSeen withRoquebrun · Olaplex
Editorial product and lifestyle stills
Campaign-grade imagery, 3 to 12 looks
Retouching and colour grading
Usage and whitelisting on request
You get3 to 12 campaign-grade looks, retouched and gradedSeen withErborian · Begolden

Process

Brief to delivery
01

Brief

You share the brand, the feeling and the scope. Within 24 hours you get my creative direction and a tailored quote.

02

Create

Concept, script, shoot and edit, all in one pair of hands. You stay close to every cut without managing a crew.

03

Deliver

Final cuts in every format you booked, usage rights sorted, ready to post or run as ads the same day.

Work

Selected work / 2024–26
BaoMaoFood & LifestyleUGC Video BegoldenBeautyUGC · Photography BraunPersonal CareUGC Video Clay & GlowSkincareUGC · Social Content CliniqueBeautyUGC Campaign ColgatePersonal CareUGC Ads Dr.OrganicSkincareUGC Video DUFFLifestyleUGC Video ErborianSkincareUGC · Product Stills H. AzeemLifestyleUGC Video MoroccanoilHaircareContent Series · Hooks NescafeFood & BeverageUGC Video OlaplexHaircareEditorial Campaign Film PhilipsHome & TechUGC Video PoopyLifestyleUGC Video RoquebrunSkincareUGC · Collab SKINSkincareUGC Video SyossHaircareUGC Video TaftHaircareUGC Video The ForkFood & LifestyleUGC Video
About Mimi

The Studio

Mimi Bos
Fig. 02 · Studio Amsterdam ✶ 2024

Hi, I’m Mimi Bos. The face behind every frame: creative, director, shooter and editor, and your single point of contact from first idea to final delivery.

I started Creative Studio Mimi in 2024 after years of creating for beauty and lifestyle brands. I keep it deliberately small: you brief me, you create with me, and everything that leaves this studio carries my eye, from concept to final cut.

Rooted in beauty, emotion and storytelling. Some brands need fun and relatable, others cinematic and high-end. I find your rhythm, and let it move.

The creativeMimi Bos
BasedAmsterdam, NL
SinceEst. 2024
Brands31 & counting
BookingBy appointment

The beauty of creativity is that it knows no limits, and neither should your story.

Let’s create your next

Campaign film still
Fig. 03 · Next

Your next
campaign

Good to know

FAQ

How does a project start?

+
You send the enquiry with your brand, scope and budget. Within 24 hours you get my creative direction and a tailored quote. From there we lock concept, shoot dates and delivery.

What does it cost?

+
I work project-based. Pricing depends on creative direction, deliverables and usage rights, so no two quotes are the same. Share your scope and budget and I’ll build a package that fits.

Who owns the content and where can it run?

+
You license exactly what you book: organic only, paid ads for a set period, or whitelisting from my channels. Rights scale with the package, and everything is agreed up front in writing.

How fast do you deliver?

+
Timelines are agreed per project before we shoot, and I hold them. If you have a launch date, tell me in the enquiry and I’ll plan backwards from it. Rush is possible when the calendar allows.
Now booking · July 2026 Amsterdam –:– local Response within 24h

Let’s create

Project enquiry

I work project-based, pricing depends on creative direction, deliverables and usage rights. Share your scope and budget and I’ll send a tailored quote.

Let’s create
ugc.mimibos@gmail.com Response within 24h