Maison Bos for Roquebrun × Golf.nl
2026In market

GolfscheVrouwen

A sunscreen brand walked onto a golf course. A comedy series walked off. Strategy, concept, casting, production and direction. One studio, start to finish.

Seven films live · shot at De Goyer
Teaser · We drop it when it’s hot
Meet the Golfsche Vrouwen
From episode three · De Pomp
ClientRoquebrun × Golf.nl
ProductClubhouse SPF 50 Mist
Format5 episode comedy series
LocationDe Goyer, golfbaan
RoleStrategy through direction
The series, as published

Five episodes,
one running gag

These are the real episodes, live on the client’s feed. Tap any of them for sound. The mist is never the joke.

Sound
01Lekker In M’n Vel

Two best friends, complete opposites. Written on set.

Sound
02Vandaag Tomaatje

Mark thinks SPF is optional. A deliberate tan meets a red shoulder.

Sound
03De Pomp

A broken SPF pump, described a little too vividly.

Sound
04Hij Gaat Er Niet In

Every putt misses. Advice from everyone, form from no one.

Finale Sound
05Pislink

Chantal’s golf club finds Mark. Slapstick closes the season, written on set.

Watch it live on @roquebrun.tan Teaser + launch film above · five episodes here
How it was made

Five moves,
one series.

01

44 concepts before one was pitched.

44 concepts developed 29 concept calendar 3 phases claim safe, every line
02

Three women. One golf course. The mist is never the joke.

“Delivery 100% straight, no winking.”
30s per episode 14 scripts written static camera, never handheld one press, no hero shot
03

Cast to archetype. Produced on paper.

3 principals + 1 booked 2 shoot days callsheets · shotlists · props · run of show table read before grass
04

Three episodes died on set. Two better ones were born there.

3 scrapped on set 2 written + shot same day including the finale
05

Reordered by hook strength, not script order.

strongest hook first biggest laugh last TikTok + Reels, episodic
0concepts
0scripts
0films live
0episodes
0shoot days
Scope of work

All of it, one studio

StrategyResearch, 44 concepts, phased calendar, claim safety.
Concept & scriptsSeries format, character system, 14 scripts, series bible.
CastingThree principals cast to archetype, figurant booked.
ProductionCallsheets, shotlists, props, run of show, two days.
DirectionOn set calls, live rewrites, scrap and replace.
PublishingHook ranked order, episodic calendar, platform native.
Results
Series in market. Performance numbers land here once the campaign window closes. Real figures only, the same rule as everywhere on this site.

More Roquebrun work lives on the Maison Bos feed

let’s create

Bring the brief

mimi@maisonbos.com